Typography

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Headline font

Supporting fonts

Hierarchy

Downloads

BT Group Headline is our typeface. It lets us build our pixel system into the typography of the brand.

Headline font

BT Group Headline has been created with some of the system logic of a Monospaced font and has slab serifs on a number of characters in order to tie in with the pixel system.

BT Group Headline

Aa Bb Cc Dd Ee Ff Gg Hh Ui Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1234567890 @&£$!?%(),.-=+

Supporting fonts

We use BT Curve for all body copy, it sits perfectly with BT Group Headline as they share the same DNA.

BT Curve Regular

Aa Bb Cc Dd Ee Ff Gg Hh Ui Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1234567890 @&£$!?%(),.-=+

BT Curve Bold

Aa Bb Cc Dd Ee Ff Gg Hh Ui Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1234567890 @&£$!?%(),.-=+

Hierarchy

Some typographic hierarchy rules for the BT Group brand identity. Use these as a starting point for anything you create.

Header

BT Group Headline
Tracking: 0
Leading: 100%
Kerning: Optical

Subheader

BT Group Headline
Tracking: 0
Leading: 100%
Kerning: Optical

Paragraph

BT Curve
Tracking: 0
Leading: 125%
Kerning: Optical

Detailing

BT Group Headline
Tracking: 0
Leading: 125%
Kerning: Optical

Downloads

BT Group headline font as a .tff

Download zip

BT Curve font as a .tff

Download zip

Pixels

Photography